Month: March 2009

Jobs for Rick Wagoner

Now that Rick Wagoner is the ex-CEO for General Motors, here are some openings in the bicycle industry he might look at. He’s probably not qualified, but Cyclelicious readers are most certainly qualified for all of these jobs.

Specialized Bicycles is hiring an executive assistant to the president in Morgan Hill, California. Specialized’s world headquarters in Morgan Hill is south of San Jose.

If you are alive and kicking, a passionate, bicycle-riding, retail-experienced, resourceful event planner, do-what-needs-to-done kind of person interested in a long-term rewarding career and long-term ride in the bicycle industry, Specialized wants to meet you. Bring us your skills!

This position requires resourcefulness and a strong entrepreneurial spirit. Event planning skills required and a grace-under-pressure-demeanor is an asset. Requires impeccable written and verbal communication skills with serious attention to detail; must have the ability to communicate effectively, manage changing priorities, and have previous experience providing Executive level support.

Need a can-do, never-give-up-attitude with uncharted multi-tasking talents and computer skills. Coffee drinkers and dog lovers welcome to apply.

Vocabulary may include but is not limited to: Ned, Stumpjumper, Paris-Roubaix, Alpe d’Huez, Gerolsteiner, domestique, single track, Giro d’Italia, FSR, Tarmac, S-Works, and innovate or die.

Silicon Valley Bicycle Coalition in San Jose, CA seeks a program assistant.

The San Jose Downtown Improvement District wants bike riding safety ambassadors who know downtown San Jose well and be a information resource for visitors as well as provide security patrol services.

Palo Alto Bicycles needs a Sales Manager.

San Francisco: Part time marketing / PR for an active lifestyle agency.

San Francisco: bike mechanic for bike rental company at Fisherman’s Wharf.

San Francisco: newspaper delivery; “bicycle is possible” they say.

Lancaster (Los Angeles Area), CA: traffic technician to count bicyclists and other traffic.

Lake Mead, Nevada: environmental education and outreach specialist.

Park Ranger in Castlewood Canyon State Park, Colorado.

Chicago bike shop needs legal help in exchange for a bicycle. They had to leave their leased property because of constant flooding. Court date April 2.

reaching non-traditional cyclists

A-bike photo courtesy of SlashGear, which has an extensive review

As has often been noted, selling expensive fancy bikes to passionate cyclists is where the bike industry excels. Expanding the pool of customers by reaching out to non-riders is much harder to figure out.

The Sinclair A-Bike was discussed in Cyclelicious and VeloVision in 2006, when the product first went on sale. What struck me in reading about the A-Bike again today was that its U.K. distributor is Mayhem, a gadget and novelty company more akin to Brookstone or Sharper Image than a traditional bicycle retailer. A big part of marketing bicycles to non-riders may be realizing that we need to sell bikes in the places that they shop. People who don’t think they want bikes don’t go into bike stores!

Sure Walmart sells bikes, but Walmart is where shoppers trudge to buy diapers and toasters, not fun toys and not transportation equipment. In order to promote the image of bicycles as hip fashion accessories, as seen in Bikes and the City and sac cycle chic and Velo Vogue, we need Electras in Ann Taylor and Stridas in Old Navy and Breezers in Starbucks. In order to promote bicycles as transportation, why not convince car dealers to sell them? Maybe someone who can’t quite qualify for a loan to buy a Prius would be interested in an Xtracycle instead.

Celebrities and bicycles

Lance Armstrong wasn’t the only cyclist to hurt his shoulder in a bike wreck this last week. Matt Lauer didn’t show up to host the Today show Monday morning after he ran into a deer while bicycling on Long Island. Lauer had shoulder surgery Monday afternoon to repair the damage.

Actress Demi Lovato and her younger sister Madison De La Garza enjoy a bike ride around Toluca Lake, California.

Demi Lovato and Madison de la Garza ride bicycles

More photos of Demi Lovato and Madison De La Garza on their bicycles at Gossip Girls.

Fashion Designer Vivienne Westwood rides her bike for the premiere of “The Age of Stupid.”

Vivienne Westwood rides a bicycle

Read more about Vivienne at Riding Pretty.

Another kind of celebrity is a missing celebrity bike: a one of a kind GT Golden Zaskar that’s supposed to be a traveling trophy. GT is offering a $3,000 reward for the return of this bike.

Finally, the San Francisco Bay Area Metropolitan Transportation Commission is taking nominations for bike commuter of the year. One “Bike Commuter of the Year” will be selected from each of the nine counties in the Bay Area.

Menlo Park Ringwood Avenue Pedestrian Bridge

Highway 101 separates the largely lower income and minority Belle Haven neighborhood in East Menlo Park from the higher income Flood Triangle enclave. These neighborhoods are connected at Ringwood Avenue by a pedestrian / bicycle bridge.

Caltrans wants to replace this pedestrian/cyclist bridge over Highway 101 in Menlo Park as part of a larger project to add lanes to Highway 101 between Marsh Road and Willow Road. Flood Triangle NIMBY residents have long complained about this bridge and used the public discussion over this bridge replacement to demand removal of this vital connection altogether, calling it an eyesore and a crime corridor.

Belle Haven residents use this bridge to travel to schools and jobs on the west side of the freeway. About 50 students in Belle Haven use this bridge to get Menlo-Atherton High School. I and several other people use this bridge to bike to our jobs in East Menlo Park.

The NIMBYs want Belle Haven residents to walk two miles out of their way and use this beautiful overcrossing on Willow Road. They also propose increasing the Belle Haven/Downtown shuttle service or busing the students to the school.

The short video below was taken as I rode onto the bridge from the west side of 101. Towards the end of the video you can see the stopped traffic below me on Highway 101.

Bicycle tourism

Bikes are the “killer app” on Governor’s Island, New York.

We’d love to hear what a “car-free bike oasis” means to you. We got great feedback and questions about the bicycle program. What would you want to see there? What could you do here that you can’t do elsewhere in New York?

Meanwhile, in Sausalito, California, some of the locals apparently refer to biking tourists as “a plague of locusts.”

Some Sausalito locals are comparing the pedal-pushing tourists who descend on their boutiquey town to a plague of locusts, tying up traffic, taking over parks, blocking doorways and generally making the weekends miserable.

Just imagine how much traffic would be tied up if this plague showed up in their cars, instead.


Brothers Mike and John Logsdon rodes their bikes from Prudhoe Bay, Alaska to Tierra del Fuego, Argentina. Film maker Nateon Ajello accompanied them to create the documentary Spinning Southward. The premier screening for Spinning Southward takes place April 11 in Santa Rosa, California — see details here.

Bike photographer and Cyclelicious friend Russ Roca would like to do something similar. Vote for him so he can be chosen for the dream assignment of bicycling “through North and South America on an ambitious portrait project, photographing the work of community leaders and activists who are striving for a more sustainable planet.”