Why we need more women on two wheels

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Monday, April 06, 2009
By Yokota Fritz


From the Guardian:
Why did it seem beyond the imagination of designers to come up with garments suited to the demands of the cyclist that didn't risk the wearer being mistaken for a member of the team mending the water mains?

For the past few years, a growing number of designers have quietly been doing just that. And very soon, their work is going mainstream. From Thursday, Topshop, that barometer of the nation's style, will be stocking cycling accessories in its flagship Oxford Street store. It will be selling panniers, saddlebags, retro cycling caps and much more. All are designed by Cyclodelic (cyclodelic.wordpress.com), an all-female design company based in east London, which "believes that girls who cycle don't have to forfeit fashion over function".
Read more.

Hugger: Cycling with allergies. *sniffle*

KWC: Santa Cruz Criterium photos. With apologies to Henry, who came with his hair clippers and I failed to show up.

Silicon Valley: Electronic bike lockers now available at light rail stations.

Nicer racks on Caltrain.

The Apple Bus and NIMBYism.

"Dear Specialized..." : Super cute stuff.


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Comments:
Ines - THE woman on two wheels:
http://nippleworks.blogspot.com/2009/04/ines-brunn.html
 
Ah, women can get sucked into the "you must buy more gear and become a slave to fashion!" scheme... we must be becoming an Important Demographic 'cause they think they can cash in ;)
 
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