Midtown Manhattan’s Fashion District teams up with Bowery Lane Bicycles to provide bikes for fashionistas and fans during the Spring 2012 Fashion Week coming up in New York City, September 8-15, 2011.
The Fashion District bought 30 USA crafted bikes from Bowery Lane Bicycles and handed them to some of New York’s top fashion designers. They have a month to embellish the bikes before unveiling them at the Fashion District Tour de Fashion on September 7, 2011.
These bikes will be available for anyone to ride from a staffed docking station at the Lincoln Center’s Broadway entrance. A security deposit will be required to ensure the bike’s safe return.
Finally, I think it’s cool that Fashion Week directions emphasize public transportation options, with driving directions given as an afterthought by linking to another page.