I didn’t even see it!


Best SMIDSY video ever.

How does somebody miss seeing a huge pile of rocks in the road? Oh yeah, there’s a book about that.

Book: The Invisible Gorilla

“SMIDSY” is an acronym used by British motorcyclists and bicyclists. It stands for “Sorry mate, I didn’t see you.”

Analyze and discuss.

One comment

  • Andy
    June 3, 2010 - 6:43 am | Permalink

    I think this is a good reason why speed limits need to be lowered everywhere. I'd love a 50mph max on highways, 20mph in cities.

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