Tag Archives: marketing

South Australia: Bikes are for losers

October 27, 2011 – 11:00 am

An ad campaign from the Motor Accident Commission (MAC) of South Australia capitalizes on the ‘creeps and weirdos’ stereotype of bike riders and public transportation riders to encourage safe driving.

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Giant vs GM

October 13, 2011 – 9:50 am

In the “imitation is the sincerest form of flattery” department…

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Transit chic?

April 16, 2010 – 8:00 am

I’m on my way to the Sea Otter Classic festival in Monterey (hopefully), so here’s something to think about in the meantime: Various brands of clothing specific to urban cycling have popped up. Where’s the clothing for the fashionable bus rider?

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